Wednesday 22 January 2014

MASTER NGWA-NGWA THE REIGNING KING OF TALENT SHOW PRODUCTION

Combine the smartness of world famous boxing show promoter - Don King and the very daring nature of Lagos based Bayo “Howie T” Odusami, the guy, who discovered P. Square, on one of his talent shows, and you will end up with the man known as Master Ngwa - Ngwa. Please, do not mess with him when it comes to business because he will serve you a plate of
business ruthlessness, if need be. But the truth is, he has ruled the domain of “Music Talent Show Production” in Bamenda, from the early 90’s till date. 
        From “Positive Vibration” to “Bamenda Urban Mix”, his talent show titles are numerous. Between 2003 - 2004, he moved to Cape Town and later to Johannesburg, South Africa, where he also produced a weekly talent show. He is the founder and CEO of Mixx Up Entertainment with units like Ngwa - Ngwa Production and Mixx Up Records, to which Afro Reggae star Divine Mokoro is signed. His talent shows have given exposure to stars like Magasco, Denzyl, Kazi, Tin Clone, Ambe Chenco, X Brown, Lucky Dreck, etc. Away from the talent show scene, he has carried out successful sales promotion campaigns for companies like Camtel and for several entertainment products. 
        He has also produced concerts for many musicians like Wax, Keng Godyfroy, John Minang, Gerafric, just to name a few. He is a force to reckon with in the Arts and Showbiz Industry. He began his career as a rapper - songwriter and one of the few, who started the urban music scene in Bamenda, in the early 90’s. After starting off as founding member of Bamenda’s first ever rap band “BJ Boys”, he later became one half of the Afro Dancehall duo known as “Concluders”, along with Smugler O. Currently, Master Ngwa - Ngwa is producing “BAMENDA URBAN VOICES”, a weekly made - for - TV talent show with an outdoor version produced in various neighborhoods across the city.*

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